The Client
An infrastructure engineering company.
The Challenge
A prestigious global infrastructure projects client wanted the best talent who were all joining the competitor.
The brief
“Help us to be the most sought-after employer for engineers.”
Our Strategy
Used social media and a blog to showcase their projects. Positioned themselves as ‘Extreme Engineering’ experts. Showcased the fun, innovative and creative culture of the company.
The Outcome
Within 6 months, there was a steep increase in talent expressing interest in job opportunities with the company.
The Bonus
They were also awarded the ‘Best Construction Company’ by the Ministry of Labour, Employment & Manpower, Govt. of Gabon.
Analytics
The content received close to a whopping 4800 reactions, sparked insightful conversations with around 830 comments and witnessed our content resonating far and wide with 621 reposts.
The page witnessed a remarkable growth of 1,158.46% in follower count in one year. This surge not only speaks about the popularity of the employer brand content but also the page’s alignment with their growing audience.