The Client
CEO of a leading Multinational Company.
The Challenge
Making content that is consistent and original to effectively position him as a thought leader in the industry.
The brief
Position the CEO as a thought leader.”
Our Strategy
We had our eyes and ears open, to look out for the market trends, industry happenings and the news in the sector. Devising and formulating content from the combination of all the 3 things.
The Outcome
We managed to create viral content which had tremendous response from the industry people in a short span, leading to an increase in the connection requests.
The Bonus
Apart from a contract renewal, this CEO also gave our reference to his contacts.
Analytics
Consistently delivering relevant content led to a massive organic impressions of close to 79000 within 28 days recapturing the target audience’s attention.
In the first month of managing the account, there was a whooping leap in engagement by 11200% in a single day, driven by the delivery of valuable and meaningful content.